About

Through the use of short, focused sprints, we help your business accelerate the way you build the products and services your customers want. We provide a structured process for answering critical business questions through research, design, prototyping, and testing with customers.

Our approach is a “greatest hits” of business strategy, innovation, behaviour science, design thinking, and more—packaged into a proven process that we help you use to continuously respond to customers’ needs in today’s disruptive marketplace.

OPPORTUNITY SPRINT

A research and customer led exercise aimed at discovery. Key questions we answer include; What are my customers’ real needs? Who exactly is my target market? How big is this segment? What problems do they really have? How big are these problems for them? How badly do they want them solved?

SOLUTION SPRINT

From discovery to validation. Once we understand the needs we are addressing we can focus on how to most effectively build a winning solution. How can I best address the key opportunities I’ve identified? What would be the best solution to this problem? Do we have the pricing right? Is my customer experience good enough to win and retain customers?